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The logo mark is composed of a paint roller, thumbs-up and the brush stokes, represents the brand name “Very Good Paint”. Designed with a calm green makes the logo looks like a green torch, symbolizing the brand value of promoting sustainable paints. The typography features bold and square lines, evoking a sense of stability and reliability. The “O” in “GOOD” is merged with the infinity symbol to represent sustainability, highlighting the brand’s commitment to enduring values and eco-friendly products.